AI vs. Search Engine in Web Referrals

Hi everyone,

AI referrals are skyrocketing, but Google still reigns supreme in directing web traffic. Seems like AI's making waves, but Google's still the big fish in the pond.

Meanwhile, Figma is opening doors with its AI tools, enabling everyone to play in the design sandbox. That's a game-changer for creativity, making design more accessible than ever.

Also, check out our partners: YouWare and Guidde

Let's get right into it.

In this issue:

• 🤝 In Partnership: Vibe code, make cool stuff, & connect on YouWare

• 🤿Deep Dive: AI referrals surge but Google still dominates

• 🖼️AI Art: Examples of great and trending AI art

• 🤿Deep Dive: Figma unlocks AI for all users

• 🤝Supported by: Free AI-powered video guides

• ⚒️Tool Snapshots: Tools for AI, no-code, and productivity

• 📰Top News: News on AI, no-code, and productivity

🤝IN PARTNERSHIP WITH YOUWARE

YouWare: The Home for Vibe Coders

YouWare is a world-first vibe coding community with 100K+ creators, 300K+ projects & AI agents, where coding, sharing, gaining traffic, feedback and connecting happen all in one place.

By signing up, you'll find:
1. Vibrant community (share projects, get inspired, and connect with creators).
2. Built-in powerful AI tools for visualize creative projects (idea → design → code → debug → deploy → shareable URL, all with simple prompts & one-click actions)

What are you waiting for?

🤿 DEEP DIVE

AI Platforms’ Web Traffic Surges, But Still Trails Far Behind Google in Driving Referrals

Intelligence: AI platforms are rapidly increasing the amount of web traffic they send to popular websites, but Google Search still dominates as the primary source of online referrals.

• In June 2025, AI platforms referred over 1.13 billion visits to the world’s top 1,000 websites, a 357% increase since June 2024.

• Over the same period, Google Search generated 191 billion referrals to these sites, vastly outpacing AI tools.

• News and media publishers have seen AI-driven visits skyrocket (up 770% year-over-year), but overall are experiencing traffic declines and fear a future “Google Zero” scenario where Google no longer sends them visitors.

• AI summaries on search (like Google’s AI Overviews) reduce the likelihood that users click through to publisher websites: 8% click-through rate with an AI summary vs. 15% without.

• Yahoo, Yahoo Japan, Reuters, The Guardian, India Times, and Business Insider topped June’s list of news sites benefiting from AI referrals.

• ChatGPT was responsible for over 80% of all AI-originated web referrals to top domains.

🖼️ AI ART

Examples of great and trending AI art

🤝SUPPORTED BY GUIDDE

Create How-to Videos in Seconds with AI

Stop wasting time on repetitive explanations. Guidde’s AI creates stunning video guides in seconds—11x faster.

• Turn boring docs into visual masterpieces

• Save hours with AI-powered automation

• Share or embed your guide anywhere

How it works: Click capture on the browser extension, and Guidde auto-generates step-by-step video guides with visuals, voiceover, and a call to action.

Best part? It’s 100% free.

👉 Download the extension now

🤿 DEEP DIVE

Figma Launches AI-Powered Prototyping Tools for All Users

Intelligence: Design platform Figma has made its AI-driven prototyping and design features generally available across all subscription tiers, aiming to democratize rapid prototyping for users regardless of technical background.

• Figma’s AI tools, including the prompt-to-app feature “Figma Make,” are now available to all users after a successful beta, allowing even non-technical team members to generate interactive, high-fidelity prototypes from natural language prompts.

• Access is tiered: Full seat users receive unrestricted AI features and file sharing, while users on cheaper plans get limited sharing but can still access unlimited draft files or up to three team-shared Figma Make files (Starter plan).

• Figma’s AI suite supports prompt-based prototyping, AI-powered image editing, and resolution boosting and facilitates cross-team collaboration across the product development cycle.

• The new capabilities transform design from a specialized task into a collaborative process, empowering designers, engineers, and product managers to all contribute working artifacts and improve team discussions.

• Market trends support this shift: 65% of organizations are now using generative AI tools, according to McKinsey, reflecting a rapid rise in AI-assisted workflows.

⚒️ TOOL SNAPSHOTS

Futuristic tools within AI, no-code, and productivity

• 🤖 Quicko Pro - Streamlined operations and improved engagement for professionals online. Free option available.

• 🔎 Findable - Your ultimate toolkit for dominating AI search rankings. Payment required.

• 🚀 Ship Happens - Simplifies App Store updates for speedy indie dev launches. Payment required.

• 📝 Techkareer - AI-powered tool for flawless resumes. Payment required.

• 📊 Bilbo - Explore and visualize data easily with AI. Payment required.

ℹ️ ABOUT US

The Intelligent Worker helps you to be more productive at work with AI, automation, no-code, and other technologies.

We like real, practical, and tangible use-cases and hate hand-wavy, theoretical, and abstract concepts that don’t drive real-world outcomes.

Our mission is to empower individuals, boost their productivity, and future-proof their careers.

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